The installation presents itself as a banal communication device: two intercoms, a thermal printer, a functional environment that evokes both an administrative service counter and an automated call center. Nothing spectacular. Nothing hostile.

The visitor is invited to speak. To recount their day, a dream, a fleeting thought. The content matters little. What matters are the words.

In real time, an algorithmic system analyzes the speech, isolates keywords with high commercial value such as fatigue, vacation, love, insomnia, food, and compares them to their current price on the advertising market. Each word becomes a line item. Each sentence, an opportunity for monetization.